Note: These three identified challenges are not result of any research or survey, this is based on my own experience. It is very exciting for HR folks to know when management shows interest in automating the HR department. For an HR department working on papers and using Excel and other MS Office applications, it seems [...]
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Depth without Complexity – A fact or illusion…in SaaS
Posted by gireesh on July 10th, 2010
While I was browsing through my twitter, a unique punch line by Impel CRM founder @nmadhyam caught my immediate attention: “Depth without Complexity” What a contradiction does the phrase express? How can something be deep and still not complex? Can there be a simple deep sea, where I can dive deeper & deeper and then [...]
Social Media Works! Not only in Marketing but HR, customer service, word of mouth marketing, socializing….
Posted by gireesh on June 14th, 2010
A few days back, I and one of the Web 2.0 guru Pradeep, worked on twitter to draw attention of ICICI Bank towards a problem that Pradeep was facing. For all my non-Indian visitors, ICICI Bank is India’s second-largest bank with total assets of Rs. 3,634.00 billion (US$ 81 billion) at March 31, 2010 and [...]
Linkedin – Asset or Liability in your Social Capital? SpLinkedinG???
Posted by gireesh on May 31st, 2010
It has been more than 3 years that I am active on Linkedin. First time when my contemporary manager Tushar introduced me to Linkedin, I was excited. Suddenly my world has grown from a small cubicle of an unknown writer penning some technical stuff to a limitless world where I could see what was going [...]
Is your website hurting your Recruitment process?
Posted by gireesh on April 25th, 2010
Do you still wonder why good candidates hesitate to join your company? Why candidates do not turn up for interviews? Or why many don’t join even after getting offer letters? Unless you are a top and coveted brand to work at, your recruitment depart face these challenges very often. While there can be many reasons [...]
Executing e-Marketing Plan
Posted by gireesh on September 8th, 2009
A good e-marketing strategy if not executed with full potential gives few or no results. Execution of marketing plan requires a good and experienced e-marketing consultant who understand the overall marketing strategy with help of other key experts in their respective domains. The following experts are generally required to execute the marketing plan. E-marketing Consultant/ [...]