A few days back, I and one of the Web 2.0 guru Pradeep, worked on twitter to draw attention of ICICI Bank towards a problem that Pradeep was facing. For all my non-Indian visitors, ICICI Bank is India’s second-largest bank with total assets of Rs. 3,634.00 billion (US$ 81 billion) at March 31, 2010 and [...]
Archive for the ‘e-Marketing’ Category
Social Media Works! Not only in Marketing but HR, customer service, word of mouth marketing, socializing….
Posted by gireesh on June 14th, 2010
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Linkedin – Asset or Liability in your Social Capital? SpLinkedinG???
Posted by gireesh on May 31st, 2010
It has been more than 3 years that I am active on Linkedin. First time when my contemporary manager Tushar introduced me to Linkedin, I was excited. Suddenly my world has grown from a small cubicle of an unknown writer penning some technical stuff to a limitless world where I could see what was going [...]
Is your website hurting your Recruitment process?
Posted by gireesh on April 25th, 2010
Do you still wonder why good candidates hesitate to join your company? Why candidates do not turn up for interviews? Or why many don’t join even after getting offer letters? Unless you are a top and coveted brand to work at, your recruitment depart face these challenges very often. While there can be many reasons [...]